Parent by Design

A life-changing PROGRAM

BE a better parent by being a better you

Children are educated by what the grown-up is and not by his talk. 

― Carl Jung

Being a great parent has got absolutely nothing to do with your parenting technique and everything to do with YOU.

How you show up for your kids is the same way that you show up everywhere else in life; you carry who you are BEING with you wherever you go.

But that doesn't mean that you are stuck being that person who stares back at you in the mirror each morning.

Who you create yourself as tomorrow does not have to be a copy and paste version of the person you were yesterday.

To BE different however, does require a different understanding, a different way of seeing things.

Only then can you show up in a way that outperforms the story you've been telling yourself about who you are, what you are capable of, and how the world works.

Dominic Chapman



I have created this program to inspire and support you on your parenting journey.

My mission is to help you to BE a better parent by BEING a better you.

If you want to change something or someone in the world outside, you must first change your world on the inside.

parent by design

Unlike other parenting programs, there are no strategies for you to learn or 'science-backed' techniques to master.

I have nothing against these, I sometimes use them myself, but a new technique won't help if it's still the same old you that's pulling the strings.

Understanding this bit is key, but it's the thing that everybody misses- see diagram below.

We think that changing behaviour or changing our environment is the way to get different results in life, we focus our efforts above the waterline (red arrows).

But behaviour is only the outside manifestation of what is happening on the inside: it's a symptom.

If you want better results, you need to tackle the causes of your behaviour your beliefs, values and identity(yellow arrows).

The problem is, for the most part these lie hidden away in our subconscious, the bits of you to be found beneath the waterline.

you are the key

This is why the primary focus of the program is YOU.

Getting YOU right is the vital first step towards getting your child right, it's key to getting your relationship with them right too.

Here's what you will learn in the 6 workshops of the program.

workshop 1: you create your reality

We start with this profound understanding: your life isn't happening to you it unfolds from you, you create it in each and every moment. 

The life you create is limited by the story you tell yourself about who you are, what you believe you are capable of, and how you think that the world works.

Your story is the person and parent that you have ended up being.

In this workshop you will see how you have created your life, understanding this process is the key to you writing a new and better story for yourself, one that serves you and will help you to create the person and the parent that you want to be.

I'm not here to try to convince you that I'm right or that what I say is true.

All I ask is that you try the ideas on in this program, and see how the world looks to you when you do.

Try the first workshop for free, no sign up required.

"I highly recommend this life changing course, be prepared." - JD (parent)

workshop 2: start with the end in mind

Picture this...

Future you, standing in the hallway of your house watching your kids close the front door behind them for the last time as residents of the family home.

As they head off to live their own lives, what's running through your mind?

  • Was I a good parent, or did I fail them in some way?
  • Are they prepared and ready to thrive in the world?
  •  Did I teach them what they needed to know?

In Workshop 2 you will learn what is required to be able to answer these questions.

You will learn exactly what your child needs from you and how you can provide it for them in a way that works for you. 

This knowledge will be the catalyst for a truly connected, deep and loving relationship between you.

You will also learn how you can help your child develop a psychological resilience and a personal narrative that serves them as the person that they want to be. 

So when the time comes for them to close that front door behind them, you will know for sure that you did a fantastic job, the job they needed you to do.

workshop 3: you create your child

We create our kids every minute of every day, we just don't think of it in that way.

We create them with every thought we have about them, with every word we say and don't say to them, with every action we take as well as those we don't.

We create them with who we are BEING in every single one of the tens of thousands of interactions we have with them whilst they are in our care.

And because we don't realise that we create them, we do it haphazardly, without purpose or plan.

In Workshop 3 you will learn how to deliberately and purposefully create your child so that they develop the resilience, self-belief and confidence they need to express themselves fully in the world.

Parenting by Design rather than by default.

workshop 4: when things go wrong

Life is a contact sport and when you get blown off course you need a compass to get you back on track.

In Workshop 4, we'll do some deep work into what's important to you about being a parent and most importantly why: your VALUES.

You will uncover and connect with the deepest parts of yourself so you can BE and ACT in a way that is consistent with who you truly are.

Your VALUES will serve as your compass for all future interactions; a reminder of what you stand for.

Getting clarity on these will allow you to focus your attention and effort on what's really important.

You'll get blown off course less, and when you do, you'll know exactly what to do to get back on track.

workshop 5: getting out of your own way

There's only one thing holding you back from being the parent you want and from living the life you want; YOU.

More accurately, it's your story.

The ideas you have about who you are and what you are capable of that obscure you true light and limit how you show up in the world.

In Workshop 5, I will help you to uncover your limiting beliefs, you will see how and where you are holding yourself back.

We do this because until you can fully own how you have created your current way of BEING, you can't access your full power to create a new one.

And because this is about creating a new you, this will have a positive knock-on effect on how you show up in other areas of your life, not just your parenting. 

workshop 6: putting it all together

You'll develop a way to incorporate everything you have learned so you can create the parent that you want to be each and every day, as Carl Jung said: "You are what you do, not what you say you'll do."

You will learn how to live with a commitment to this new you, this new way of BEING that you have created.

This then is the key... for you to be the fullest expression of you.

It is your state of Being that creates your experience of life and the results you get. 

It is the key to you being the person and the parent that you want to be. 

It is the key to you creating the life that you want,

When your child sees you as fully alive, you inspire them and give permission for them to do the same, there is no substitute for your total presence and full expression.  

the program

  • 6 x 60+ minute workshops you can do at your own pace and as often as you want
  • follow-up activities and exercises so you can put into practice everything you learn
  • full support and coaching from me via a private Facebook group for 12 months
  • live Q&A with me each week inside the Facebook group
  • a workbook to deepen your learning and for you to keep as a record
  • personal 1-2-1 follow up  coaching call to make sure this is fully integrated into your life

The workshops will challenge your thinking and at times this may not be comfortable, but without challenge there is no progress or change. 

The private program Facebook group is directly facilitated by me, I am in there each and every day to support and coach you through the changes you wish to make, as well as answer any questions you have.  

my commitment to you

In the 12 months we spend together I promise to serve you to the best of my ability. 

I'm not remotely interested in you buying this program and not fully embedding it into how you live your life, I will do my absolute best to help you with this.

This is not a turn up and watch a few workshops kind of program, this is roll your sleeves up and get stuck in, because creating a new YOU requires a bit of work.

Your commitment is to do the work required, but I promise you that on the other side of that are the answers that you are looking for.

ready to start?

This program is not only about seeing your world differently but inhabiting it differently.

If you want to make that kind of powerful change in your life, then I will be very happy to work with you.

How would you like to work with me? 

The content of both is the same, it's just the level of interaction and individual coaching that is different.

Individual Coaching

6 x Individually Coached Workshops

6 x Post Workshop Embed Sessions

1 x 90 Min Follow Up Coaching Call

Lifetime Facebook Group Support

3 Months WhatsApp/ Email Support

£999  individual or £1299 for a couple

Let's talk & see if this is a good fit for us both.

Group Program

6 x Workshops (Lifetime Access)

Live FB group Q&A embed sessions.

1 x 45 Min Follow Up Coaching Call (Personal 1:1)

12 Months Facebook Group Support


£299 individual or £399 for a couple

Contact me for payment options.

money back


90 day guarantee

100% Money Back Guarantee

Purchase With Confidence...100% Risk Free!

If for any reason, you feel that the program isn't right for you, just let me know within 90 days and I will refund you- no questions asked.

still not sure?

  • Read the testimonials below from other parents who have taken this program.
  • Schedule a free conversation with me, I'd be happy to answer your questions. 
  • Take the first workshop for free, that will give you a real taste for the program.

what other parents say


Earth Shattering.

This should be taught to everybody for living their life, not just for their parenting.


Kids aged 11 & 13


From the minute you start you feel in Dominic's care. You know that he is there to support you through the changes that you want  to make. 


Kids aged 22 & 27


Amazing and Awesome.

I only wish that I had taken this program 20 years ago. I've learned so much about how life works and how I can create the life I want, not just be a better parent.


Kids aged 13 and 13


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