THE BEST ME
lesson 1: how creativity works
the importance of creativity
CREATIVITY is important because it helps you to solve problems, to come up with ideas that will help you to make better decisions.
Which in turn, will help you to be more successful in achieving your goals.
We are all creative.
However CREATIVITY is a bit like a muscle, you need to keep using it or it will atrophy (gradually decline or waste away due to lack of use).
The key is to keep exercising your CREATIVE muscle to keep it strong.
what is it
Perhaps one of the most creative people of modern times Steve Jobs (founder of Apple) famously said that: "CREATIVITY is just connecting things."
It is a new combination of existing things.
Which means that there is a process we can follow in order to develop our CREATIVITY.
- 1mental risk-taking (the ability to bring new ideas to the world)
- 2pattern recognition (the ability to link ideas together)
- 3the size of the database searched by the pattern recognition system
- 4the A-HA moment
In the next lesson and in the 7 DAY CHALLENGE you will be practising all 4 steps, but for the moment here's what they mean.
1. mental risk taking
This is about you being BRAVE.
BRAVE enough to put an idea together- even if it sounds crazy.
And BRAVE enough to put that idea out there.
Without these things CREATIVITY doesn't exist.
Good job that BRAVERY is our next POWER STRENGTH then!
2. pattern recognition
The ability to link ideas together, to make connections where none previously existed.
You will be practising this skill in this chapter,
3. database size
This means you, your knowledge and your experiences are the database.
If you don't have knowledge or experiences then you can't make connections.
There's nothing to connect.
So, we've got a cool DATABASE enhancing exercise for you in the ACTIVITIES book.
4. the A-HA moment
When do most people get their best ideas?
When they aren't thinking about them.
You have to set the intention and let your unconscious brain do the rest.
This vital part of the process you will practice in the 7 DAY CHALLENGE.
As and when you are ready for your next lesson.
Click the button below.
Or you can go back to the CREATIVITY homepage here.